The Brave & The Bold Index Part 19

The Brave & The Bold Index Part 19
Fun facts: Part 2

Tale of the Tape
 
            DC was “required by law” to publish financial statements in their May/June/July issues, usually cutting into precious letter column space.  These statements include total average issues printed each issue, total issues actually purchased, total subscriptions, and issues closest to the publishing date (October).  Here I have used the average per issue for that year. Did Marvel, Harvey & Archie had to publish these too? Regardless, if the publishing statements can be believed (they were attested to, but then so were financial statements by Enron and Worldcom …), the following is a list of the annual sales of Brave & Bold and comparables:
Year
Issues Sold
Compared to
Issues Sold
Notes
1966
249,000
1967
279,000
#74 sold for 398,000
Justice League of America (“JLA”)
385,800
Strange Adventures
146,600
Deadman debut
1968
290,900
Haney-Adams issues
JLA
315,500
1970
212,200
The Flash
184,400
JLA
200,785
World’s Finest
356,200
1971
210,708
1972
179,819
JLA
168,871
World’s Finest
234,878
Phantom Stranger
138,629
1973
190,047
JLA
187,055
The Flash
162,400
1974
190,100
JLA
189,392
World’s Finest
181,542
Adventure
166,398
The Spectre (Aparo art)
Phantom Stranger
179,566
Wonder Woman
132,675
Superboy/Legion
260,480
Superman Family
174,416
1975
158,000
JLA
166,000
Adventure
106,647
Aquaman (Aparo art)
Swamp Thing
124,581
Superboy/Legion
173,232
1976
151,000
JLA
193,000
World’s Finest
132,185
Adventure
104,309
Superman
216,122
Superman Family
156,636
1977
147,912
JLA
151,982
World’s Finest
95,997
Dollar Comic begins
Detective
105,078
Superman
226,127
Superman Family
95,109
Dollar Comic begins
1978
119,955
JLA
126,805
World’s Finest
63,463
1979
152,252
#155 sold over 200,000 issues
World’s Finest
85,194
1980
109,180
JLA
123,099
1981
92,847
JLA
128,243
DC Comics Presents
135,604
Wonder Woman
81,725
1982
91,097
JLA
114,071
World’s Finest
80,696
1983
(B&B was cancelled before the sales were published)
JLA
119,519
World’s Finest
81,179
1984
None
JLA
108,222
World’s Finest
70,677

 

 
 
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